Afew x Asics Gel Lyte III „Koi“

It was a long road since we have introduced the first Afew x Asics Japan Day Event in 2012. It all started with the idea of making a handmade 1-of-1 Gel-Lyte III which was inspired by the colors of the Japanese Koi.

For the 25th Anniversary of the Gel-Lyte III we have now teamed up with Asics and will release the notorious Afew x Asics Gel-Lyte III “Koi”.

SATURDAY MAY 30TH @ AFEW-STORE







The Afew x Asics Gel Lyte III “Koi” represents the History of the Japan Day and features a lot of Details which all tell a certain Story. For the Release at our Store we have created a special wooden Bento Box, which comes with a special Booklet, Afew x Asics Chopsticks and a two pair of extra laces (Wasabi & Soy Sauce). The Afew x Kwills Shirts are not included in the Package and will be sold separately.

INSTORE RELEASE



> The Afew x Asics Gel-Lyte III “Koi” and the Afew x Kwills Japan Day Anniversary Collection will be released Instore first
> Release Date: 30.05.2015 - 8 a.m. @ Afew-Store > No reservations

ONLINE RELEASE



> If sizes are left the remaining sizes will go online after the Instore Release.
> The remaining sizes will just be available through a secret link. To be informed about the remaining sizes you have to sign in to the Afew Newsletter.

The last 2 years we have teamed up with Kwills to create some special Shirts for the annual Japan Day. For this year’s Japan Day we have created the Afew x Kwills Japan Day Anniversary Collection. The Collection features flip editions of the “2013 - Best of Gel Lyte III” & the “2014 – Japan Day” Shirts and of course the white “2015 - Koi” Shirt. Check the Release Details to get a Shirt
We auction this special “1 of 1” Afew x Asics Gel-Lyte III “Black Koi” to raise money for the the Kinderhospiz “Regenbogenland Düsseldorf”. The 1-of-1 Afew x Asics Gel-Lyte III “Black Koi” features a black Toebox, wooden “Black Koi” Lacelocks and some Afew x Asics “History of Japan Day” sockliner. The shoe is a US 9 and comes in a special wooden Bento Box which is hand-painted by the Dutch artist Kwills. The Charity Auction starts on the 20th of May and ends on the 23rd (11.59h CET)

LAUNCH EVENT



To celebrate the Launch of the Afew x Asics Gel Lyte III "Koi" we will host a Launch Event at the Salon des Amateurs in Düsseldorf on the 30th of May.

18 - 22.30h
Presentation & japanese BBQ (Just with Invitation)

22.30h - Open End
Party
>Handmade Edition of Gel-Lyte III
>KoiKlub Exhibition by Yoske Nishiumi
>Get Together
>Japanese Dinner
>"Make Your Own Onitsuka Tiger" Contest



>Afew x Kwills “Best of Gel Lyte III“
>Asics / Onitsuka Tiger Vintage Exhibition
>“Top 50 Gel Lyte III of All Time” Exhibition
>Afew Fortune Cookie Competition
>Japanese BBQ



>Afew x Kwills "JAPANDAY 2014" Shirt
>Heat on Feet Competition
>Japanday History Exhibition
>Asics Preview Exhibition
>Japanese Teriyaki Burger

Afew x Asics Gel Lyte III "KOI" - Campout Recap from Afew-Store on Vimeo.

Afew x Asics Japantag 2014 - Recap from Afew-Store on Vimeo.

Afew x Onitsuka Tiger Japantag 2013 - Recap from Afew-Store on Vimeo.

Afew x Koi Klub Event presented by Onitsuka Tiger – Recap Video from Afew-Store on Vimeo.